Facebook & Instagram Reels

Facebook and Instagram Reels have been around for quite some time, and you can already post Reels to them directly through Publer.

However, in order to leverage all the Reel's options found in Facebook and Instagram (i.e adding a sound), we have developed a semi-automated solution that allows you to post Reels with the help of push-notifications/reminders.

After you receive the notification that your Reel is ready to be posted, you will be redirected to Instagram or Facebook, where you can add a sound or make other changes. You will need to download the Publer Mobile app so you can share your reels to your Facebook and instagram accounts via push-notifications.

Posting Reels

1. To post reels to your Facebook and Instagram accounts with push notifications, after you have installed the Publer Mobile App:

Go to Publer.
Select the Facebook or Instagram account and click on Reels
Then, select the option to Get a reminder.
Design your Reel to your liking and schedule it accordingly.





Note: You can also use VistaCreate within Publer to create and edit videos.

This means you will have finalized the first part of the scheduling process with the semi-automated system. Once the time comes, you will receive a push-notification/reminder from the Publer mobile app, letting you know that your post is ready.

In order for this step to work, you need to make sure that you have turned on all your notifications from Publer. Learn more about that here.


2. To finalize and publish the post:

Click on the notification sent by the Publer mobile app.
This will lead you to the post, where you can see the Reel preview.
Click on Open in Facebook/Instagram and you will be redirected to the Facebook/Instagram app, where you will be able to finalize the posting.

To start creating the Reel, click on Reels > Create Reel and:

Add the media Publer has downloaded to your phone's gallery.
Add elements such as audio, effect, stickers, etc and tap on Next.
Paste the caption Publer has copied in your clipboard.
Make any last changes, and tap on Post.





Note: Make sure you switch to the corresponding Facebook Page or Instagram account, in case you are logged in to another account instead.

Note: Publer will download and save the media in your phone's gallery and copy the caption of the post in your clipboard, so you can easily create the post. Once you are redirected to Facebook/Instagram, simply add the media, paste the caption, and proceed with sharing the post.

Keep in mind:

Publer won't be able to gather insights, or sync posts, given the lack of an official API. However, you will always be able to find all the posts you share to your Facebook Profile under the Posts > Posted tab.
You can't use specific post options, such as adding a Location, Auto-Delete or Auto-Share, due to API limitations.

Updated on: 24/11/2023