Articles on: Schedule & Manage Posts

How to directly post TikTok videos

Publer now offers the ability to schedule and post TikTok videos directly within the platform!

To directly post TikTok videos:

Go to the Create page on Publer.
Select the desired TikTok account on the left side.

You can only select one TikTok account as you cannot post or schedule to multiple TikTok accounts at once, because TikTok does not allow duplicate content.

Click on Click or Drag & Drop media and upload a media and curate your post.

TikTok Video Curation

Note: You can only select a frame as the cover when posting automatically. Learn more about that here.

Once the video is ready, choose the first option Post Automatically on the right side of the video.
Then, select one of the privacy options under Who can view this video?

TikTok Video Privacy Settings

If your account is set to private, the "Everyone" privacy option will not be available, as your posts are only visible to your followers. Therefore, TikTok's API doesn't provide this option for private accounts.
If you have a public account and can't see the "Everyone" option, syncing data on Publer can resolve this issue.

Next, choose whether you want users to Comment, Duet, or Stitch this video.

The last two options (Duet and Stitch) have to be activated in your TikTok account before you can activate them on Publer for each video. If one of the options (i.e., Duets) is disabled in your TikTok account, you cannot toggle it through Publer until you activate it on TikTok first.

All the extra options, such as privacy and engagement settings, have to be selected manually each time. TikTok does not allow default values or selecting the privacy settings in bulk.

TikTok Video Engagement Options

Moreover, disclose if your video is branded content for your own brand, for another brand (a third-party), or for both.

The visibility of branded content videos cannot be private.

When promoting your own brand or another brand, the video will be classified as Brand Organic content and labeled "Promotional Content" or "Paid Partnership" respectively. This cannot be changed once your video is posted.

Finally, schedule your video for the desired time. Keep in mind that you can only Schedule or Auto-schedule the TikTok video.
You cannot Recycle or schedule Recurring videos since TikTok does not allow duplicate content. If you try to, you will get the following error:

TikTok Recurring Limitations

Keep in mind:

You can only select a frame as the thumbnail/cover of the video only when posting automatically.
The watermarking feature is not supported with TikTok due to API limitations. Moreover links are not supported, since it is a visual social network.
TikTok does not allow duplicate content, so you cannot post or schedule to multiple TikTok accounts at once or recycle or schedule recurring TikTok videos.
Privacy settings and the other engagement options are synced automatically from TikTok. Moreover, these have to be specified manually every time for each video, due to API limitations.
If your account is set to private, the "everyone" privacy setting will not be available since only your followers have access to view your posts. Therefore, TikTok's API does not provide this option for private accounts..
Videos that are branded content cannot be private. Moreover, once the video is posted, the video will remain labeled showing that it is branded content.
It is not possible to change the profile picture or name of the TikTok account within Publer. We will automatically sync the information each time the user selects to post to TikTok.

To schedule a TikTok video via push-notifications, check the guide here.

Updated on: 01/03/2024

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